With the theme “Exposing New Avenues, Enriching New Generations,” Project Athwela is the Rileys foundation for community development. The objective of the project is to develop a sustainable supplier base for Rileys through eradicating poverty in rural areas of Sri Lanka by providing necessary assistance to families in developing their skills, knowledge and income through education and training on the benefits/uses of coconut husk fibre for twisted fibre brushes and rods.

Over the last 25 years, Athwela has developed a large number of small scale entrepreneurs through developing their lives and businesses. The foundation has approximately 150 members today and supplies 50% of the fibre requirement of Rileys

The project also places a particular emphasis on awareness programmes on the importance of child education and regularly donate study materials to various schools in the region.

In 2015, Project Athwela was recognised at the JASTECA (Japan Sri Lanka Technical & Cultural Association) CSR awards, by being awarded a merit award.